The Experience

Situated in 11 sought-after destinations across Europe and China, the Villages are home to an unrivalled mix of boutiques from world-class international fashion and lifestyle brands. Each brand offers year-round savings on the recommended retail price of up to 60% – and sometimes more – in Europe, and up to 80% in China.

Guest services

For a truly luxurious day out, the Villages offer a chauffeur service with pick-up points in local cities, personal stylists to help you achieve the perfect look, and a Hands-free Shopping option so you can browse effortlessly without having to carry your bags. Each Village also has a VIP Lounge, children’s play area, multi-faith prayer rooms, free Wi-Fi, Gift Cards and can arrange international home delivery.

Tourist Information Centre

The Villages are each located in a region of historic and cultural renown, close to some of the world’s favourite cities. Visit the Welcome or Tourist Information Centre in each Village for tips on exploring the local area.

Food and drink

There’s a wide selection of restaurants and cafés in every Village, serving a diverse range of cuisine to appeal to guests from all over the world. From local specialities to something more familiar, you’re sure to find something to suit your tastes.

Tax-free shopping

Tax-free shopping is available in all Villages for visitors based outside the European Union. Enjoy even greater value from your retail experience by claiming back tax paid on purchases – simply request a form when making a purchase.


Working with a selection of internationally renowned frequent flyer programmes and travel partners, the Collection of Villages offers exclusive opportunities for guests to earn and, in some cases, redeem miles or points on their Village purchases.

From air miles to hotel points, the Villages’ valuable partnerships make each visit extra rewarding.